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Personal Branding is a process in which individuals and their career or expertise is packaged as brands.

Jabong is able to manifest a big branding message.

Changing brand identity, is both a difficult and tricky task.

I would like to write about a pleasant fueling experience that I had this evening.

Social media was buzzling with activity over the past few months, talking about the new operating system.

This was an intentional move by BMW. Their communication strategy is product placement in movies.